Shampoo Industry Statistics
- Shampoo hair care product comes in a viscous liquid or bar and is used to clean hair.
- Shampoo is the leading product in the global hair care category market.
- The global hair care market is estimated to be worth about 87.9 billion dollars.
- Due to the Covid-19 pandemic, the global shampoo market only grew by 2.7% in 2021.
- Teenage girls drive the shampoo market globally.
- Healthy, shiny, and strong hair are the factors driving the global shampoo market.
- Male’s long hair grooming is projected to be a strong driving force in the shampoo market by 2027.
- Natural, silicone-free, paraben-free, and sulfate-free shampoos with 80-100 percent naturally derived ingredients are very popular on the market today. Sulfate and paraben free shampoo and conditioner offer their own set of pros compared to their non-sulfate-free counterparts.
- The shampoo market is segmented based on product type, price, demographic, function, application, and distribution channel.
- Shampoo’s product type categories are cosmetic shampoo, herbal shampoo, 2-in-1 shampoo, kids shampoo, medicated shampoo, standard shampoo, dry shampoo, and others.
- Shampoo’s price categories are economy, mid, and premium.
- Shampoo’s demographic is men, women, and kids.
- Shampoo’s function are daily use, anti-dandruff, medicated o anti-hair fall, dry and damaged hair, and others.
- Shampoo’s application are residential, commercial, and others.
- Shampoo’s distribution channels are supermarkets, hypermarkets, convenience stores, specialty stores, and drugstores.
- The countries covered in the shampoo market report are the United States, Canada, Mexico, Germany, France, the U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC), Saudi Arabia, U.A.E, Israel, Egypt, South Africa, Rest of the Middle East and Africa (MEA) as a part of the Middle East and Africa (MEA), Brazil, Argentina and Rest of South America.
- North America dominates the shampoo category in terms of market share and revenue and will continue its dominance during the forecast period of 2022-2029.
- The Asia-Pacific market shows lucrative growth over the forecast period of 2022-2029 due to demand for products that provide solutions for gray hair.
- Unilever (U.K.) is the highest player in the shampoo market manufacturing business.
Interesting Facts About Shampoo
- As early as 3000 B.C., women washed their hair with the same soap they bathed in, which was made from animal fat, vegetable oil, and alkaline salt.
- The word “shampoo” is derived from the Hindi word “champo,” which is derived from the Sanskrit word “chapayati” which means ‘to soothe.’
- The first effective shampoo was made in India by boiling Sapindus or soapberries with dried Indian gooseberry or Amla and using the strained extract in 1762.
- English hair stylists boiled soap shavings in water, added fragrant herbs, and used this concoction to wash hair before the 1900s.
- In the early 1900s, people started using soap bars to wash their hair in England.
- In 1924, Procter & Gamble (P&G) introduced its soap-free liquid soap called Drene in the United States.
- Drene was made with synthetic surfactants and is the closest to modern formulas.
- In 1961, Head & Shoulders introduced the first anti-dandruff shampoo with zinc pyrithione.
- The first Head & Shoulders shampoo took scientists 10 years to make.
- In 1986 the two-in-one shampoo technology was invented.
- In 1995 Chaz Dean began creating cleansing conditioners.
- Berlin chemist Hans Schwarzkopf invented Schaumpon, a violet-scented powder that became available in German drugstores.
- 25 years later, Hans Schwarzkopf introduced the first bottle of liquid shampoo in Europe.
- Shampoo use is significantly higher among women aged 20-30 years old.
- Shampoo was designed to eliminate build-up in the hair without removing too much sebum.
- Shampoo is made by mixing a surfactant such as sodium lauryl sulfate or sodium Laureth sulfate with a co-surfactant like Cocamidopropyl betaine in water.
- Dandruff, gluten or wheat allergies, color-treated hair, and a preference for all-natural products can benefit from specialty shampoo.
- Increasing consumer demand for organic and natural products will extend profitable opportunities to shampoo manufacturers in the forecast period of 2022 to 2029.
Dry Shampoo Facts
- Dry shampoo is made with a base of alcohol or starch.
- When spraying dry shampoo, the alcohol or starch soaks up the hair’s oil and grease.
- Asian people used clay powder as a hair cleansing tool in the late 15th century.
- In the late 1700s, people in the United States started using fuller’s earth and cat litter to deodorize wigs.
- The first commercially sold waterless dry shampoo was Minipoo and sold in 1940.
- Minipoo Dry Shampoo was produced from the early 1940s through the late 1960s.
- In 1971, Klorane introduced its spray-form Dry Shampoo with Nettle in France.
- The Klorane dry shampoo was intended for new moms to use in the hospital.
Purple Shampoo Facts
- Purple shampoo was created for bleached blonde hair.
- Purple shampoo was designed to neutralise brassy tones in blondes.
- Purple shampoo counteracts yellow, orange, and brassy tones in blonde hair.
- Purple shampoo is purple because purple is the opposite of yellow.
Shampoo Sales Statistics
- Mobile searches for shampoo have been up 130% over the past two years.
- The global shampoo market was valued at USD 31.32 billion in 2021.
- The global shampoo market is expected to reach USD 43.20 billion by 2029.
- The global Shampoo registered a CAGR of 4.10% during the forecast period of 2022-2029.
- The largest shampoo brand in the United States is P&G’s Aussie, with a revenue of $114.8 billion.
- The second largest shampoo brand in the United States is Unilever’s Dove, with annual revenue of $7.907 billion in 2021.
- The third largest shampoo brand in the United States is Unilever’s Alberto VO5, with annual revenue of $1.6 billion in 2021.
- The fourth largest shampoo brand in the United States is John Paul Mitchell, with annual revenue of $1.0 billion in 2021.
- The fifth-largest shampoo brand in the United States is Unilever’s Suave, with annual revenue of $672 million in 2021.
- Over 548 million shampoo units are sold in the United States annually.
Sources: Yahoo!, Statista, Fortune Business, Think Google, Data Bridge, NYKAA, WebMD, National Museum of American History, Zippia.